Resume on
Kaleigh Unger
Senior Analyst — Data, Systems & Applied AI
I turn messy data into meaningful insights. I optimize systems for usability and scale. I utilize AI thoughtfully and intentionally.
My career spans almost 20 years in analytical disciplines across multiple industries, including 10 years in data science, creating and running custom modeling solutions for financial, health, retail, senior-living, and other clients. I have a depth of technical expertise that drives me to ensure I'm architecting the best solution for a given problem, while also bringing a breadth of understanding that allows me to keep the big picture in scope and plan a strategy that doesn't just work for the problem at hand, but scales long-term — with predictable, measurable, and meaningful results that hold up at scale and integrate even within messy systems.
I am very intentional about keeping my knowledge broad, my learning constant, my stance agile, and my energy persistent. My job only required me to learn SAS, but I've chosen to stay systems-minded by continuing to learn across data science, software development, and agentic AI — building real things along the way (more in the timeline), and, in my free time, helping an agentic startup research agent behavior, build capability ladders for testing, and hone agent behavior in live systems.
I love learning, I love growing, and I love helping. I couple my driven, detail-oriented nature with a commitment to serve others, bringing rigorous self-discipline to my own work while remaining deeply invested in the success, needs, and growth of the team around me. Passion, courage, and integrity drive me to succeed in the face of obstacles, navigate ambiguity with confidence, and exceed expectations consistently.
Relevant skills
Some things I do...
Full timeline →Co-built, launched, and now maintains a client-facing data portal — self-service data exploration that replaced a slow, fully manual request process — and helped shape a new data marketplace offering built on top of it.
still in production, still growing
Senior Analyst · Analytic Marketing Partners (AMP) · Sep 2016 – present
Took on a client's "group within a group" segmentation problem: curated a new dataset combining their client-provided data with our consumer data, ran it through rigorous statistical analysis to determine the right method, then built a custom k-means model from scratch.
400%+ response rate vs. prior efforts
Senior Analyst · Analytic Marketing Partners (AMP) · Sep 2016 – present
Tasked with optimizing an upcoming campaign: asked the right questions about what data they actually had access to, then refactored their existing bucketed RFM process into a standard-deviation-based model parsed across more categories, folded into full custom modeling blending spending/engagement patterns with household attributes.
record-breaking engagement — the client started paying for this study on every campaign
Senior Analyst · Analytic Marketing Partners (AMP) · Sep 2016 – present
Overhauled a client's manual data-selection process — replacing a slow, manual, copy/paste-and-highlight workflow with a tool built on their existing Google BigQuery setup, giving them instant feedback on selections and full control over their own parameters.
replaced a fully manual selection process with instant, self-service control
Senior Analyst · Analytic Marketing Partners (AMP) · Sep 2016 – present
Learned enough R in a single day to execute and validate a client's own scoring model against their internal testing — not R mastery, just enough to get it done.
same-day turnaround, vs. weeks from other vendors
Senior Analyst · Analytic Marketing Partners (AMP) · Sep 2016 – present
Just shipped this site overnight — for a little challenge.
start to finish, overnight
Independent — AI/Product Development and Consulting · bluesuedeshark LLC · Jan 2025 – present